there are no tips, its a collection board for stuff. i find its a pointless waste of time to use that site. some claim sales, i rarely get hits from there, even though my work is pinned a lot there. people like collecting pictures and that's what they do there. most people think of craft projects when they hear it.
but since your driving people around - ask them about pinterest. you can get a customers point of view.
basically though its like here. make collections, add words about the collection, post things with words under the picture. and repeat. its quite boring. it has a terrible search, hard to find anything, and most of your links will end up there. personally i wish the place would vanish.
----Mike Savad
http://www.MikeSavad.com